July MVP
Before we knew it, Taku Kamimori had become an ace.

Hello. I am Onogi, the head of the design department.
This month's MVP award went to Taku Kamimori.

It all started with an urgent project. I was asked to create a landing page for a short notice, and the next day I had a meeting with the person in charge. The following week, I created a design for a competition and immediately proposed it to the end client. To be honest, I was worried about whether to accept it, but it seemed like a very interesting project, so I accepted it.

This is because this project was a "collaboration with mass advertising" project, which is something Monosus rarely receives, and the illustrations looked interesting and the plan was good. Also, as we usually do design projects such as corporate websites with many pages, we felt that this project had the appeal of "putting our heart and soul into it."

That's why we asked Kamimori to be the designer in charge.

What I think whenever we work together.

In the design department, due to differences in project schedules, it is rare for multiple members to work on the same project together, but in my position as the department head, I do have a certain amount of control over the creative aspects and sometimes provide a little bit of direction.

However, this time, I decided to leave everything to Kamimori, including the communication with the other party's person in charge. To put it nicely, I had high expectations of Kamimori, thinking, "If it's about this volume, Takkun (Kamimori) can do it..." To be honest, it was a careless way of leaving it to me as a manager, saying, "I (Onogi) am busy, so can you leave it to me?"

A few days later, the design for the competition was submitted. It looked quite complete. He also explained the planning process in his own way, and it seemed like a convincing landing page.

Above all, even though they don't seem to have much experience with mass advertising-style web design, it had a dynamism and playfulness reminiscent of mass advertising.

Whenever we work together, I think to myself, "He observes a lot of things carefully and uses them to his advantage." I didn't teach him, and I didn't let him experience it at work, but he observes carefully and has a great intuition that tells him, "It's probably like this."

I was convinced that unless something extraordinary happened, I would definitely win the competition.

The results were different from what I expected...

It takes a while to hear the results...this is common in competitions.
Even in a competition, you may not know until the very end what the end client is focusing on in your proposal. In particular, there is no way to win a competition based on the quality of your design alone. In a competition, design is just one element among many.
Just as I was thinking that I should prepare to lose, I received a message informing me of the results.

"(End client name), we have received your order!!!"

I received a happy email. However, there was one thing that was different from what I expected.
"The LP design was highly praised and that was the reason we received the order."

Six companies actually participated in this competition, including a major agency that everyone knows. Among them, our design was the best, which led to us being awarded the contract. This is an unusual result. We are judged on many things, such as the planning, the reliability of the production company, and the price, but I was surprised that we were able to make design our sole criterion and commit to the result.

This must be the greatest joy of being a designer.

From the left: Representative Hayashi, Onogi, and Kamimori

In fact, in addition to receiving the MVP award, Uemori also received the Monthly MVP (Most Valuable Post) for Monosasu site articles. Could this be the first time she has won two awards?! As you can see from reading this award-winning article , Uemori is always breaking down design in her own way and using it as fertilizer. She doesn't care if it's the right answer or not, and her attitude of "thinking and applying it to making things" is wonderful.

Watching him, I think he has a good "efficiency in the way he puts in effort." Unlike me, who spends a lot of time facing his work, he seems to have acquired the habit of thinking carefully about each stimulus, such as "one meeting," "one design made by someone else," "one book bought out of curiosity." Thinking that the accumulation of these experiences led to his victory in this competition, I am excited to see Uemori grow in the future, and I am happy that we are able to share the same time as "a fellow designer."
I look forward to seeing Kamimori continue to grow without my knowledge, and I hope to follow her example. Congratulations on receiving the MVP award!