BtoB Website Production

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A website production service specializing in BtoB companies

Since the team was founded in 2012, we have been providing website production services specializing in BtoB companies.
We are in charge of creating websites for BtoB companies in a variety of industries, regardless of company size, from listed companies to small and medium-sized enterprises.
We provide a wide range of services related to various websites, with a focus on corporate websites.

Service menu

We provide services specialized for BtoB companies, focusing on website production.
In addition to various website production, we can respond to a wide range of issues by adding individual menus that you want to focus on.
You can also request individual menus only.

Corporate website creation
A corporate website is the face of a company.
We create websites in a total, consistent manner, from requirements definition, planning, design, construction to operation.
While each company has various goals, such as acquiring conversions and branding, we aim to achieve those goals by implementing the optimal design, content, and functions.
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Content design to meet the needs of those who say, "I don't know what kind of company we are."
Many BtoB companies are only known to a few people, and generally have the problem of not knowing what the company does. In order to promote understanding of the company, it is important to first communicate the business. Only then will people be interested in other information.
We will create content pages that communicate your business in line with our definition of "Five Elements for Promoting Corporate Understanding."
Recruitment website creation
As social conditions continue to change, recruitment websites are once again playing an important role as a medium for job seekers to obtain information.
Recruitment websites that clearly communicate the company are required for both new graduates and mid-career hires.
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A questionnaire survey to understand the current state of recruitment
In order to understand the psychology and needs of job seekers and the latest trends in the joining process, we sometimes conduct questionnaire surveys of new employees who have recently completed their job hunting process.
By listening to the voices of employees whose perspectives are closest to those of students, you can hear more realistic opinions and identify the content that is needed for the recruitment website.
Product and Service website creation
Satellite websites are becoming increasingly important as the digital marketing environment evolves.
We create websites that are targeted at specific targets with the primary goal of generating feedback.
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"Trace analysis" to derive necessary elements from website behavior
For websites that aim to generate feedback, researching actual user behavior can be effective.
By comparing the access data of users who made inquiries with the date and time of their inquiries, it is possible to analyze the users who actually made inquiries. You can understand the information they are looking for based on their specific website behavior.

Website operation and improvement
Creating a website is not the end of the story.
From daily updates to analysis-based improvement suggestions, we provide an operational support system to increase the effectiveness of your website after it has been renewed.
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Creating new pages / writing manuscripts / creating wireframes / updating content / creating banners / taking photos and videos / interviewing / CMS registration / CMS maintenance / CMS modification / publication support / product registration

Website research
If you know your enemy and know yourself, you will not be in danger in a hundred battles. From the perspective of a web professional, we will quantitatively and qualitatively investigate your own and your competitors' websites.
We also conduct heuristic research, content research, and access analysis.
Requirements formulation consulting
Website requirements are the foundation of website production and also the basis of RFP. We support the formulation of requirements that should be done before the project starts in earnest.
We will also support smooth internal communication during the internal approval and budget review phases.
Marketing Consulting
The fusion of digital and real has become an important marketing theme. With websites as the core, we support you in drawing up an overall picture of your marketing strategy and tactics.
Graphic Design
The web is not the only communication medium. We use the information and knowledge we gain from building your website to create brochures, posters, and logos.
Photo and Video shooting
The BtoB industry is increasingly making use of sensory visual information. We provide direction and shooting of photos and videos that are effective in expressing BtoB companies.

Service features

Become a web partner for your business as a BtoB website professional.

We will work towards our goals together with ordering companies, making use of the knowledge and trial and error we have gained so far.

Experience with common issues unique to BtoB
There are many issues and themes common to BtoB websites.
We have experience in identifying these trends and solutions.
- The company is not well known outside the industry, and only a few people know about it. The general public has no idea what the company does.
- We are in a background role and do a lot of behind-the-scenes work. That's why it's hard to communicate what we do.
- With all stakeholders as the target, the purpose and role of the corporate website tends to become unclear.
The amount of communication determines the quality of the website
Website production is a collaborative effort between the client and the production company. That's why I value the time we spend thinking together.
- We start a project by learning about the industry's specific circumstances, the company, the business, the products, etc.
- We will dig deep into and share the issues you feel are facing with your website and the thoughts of the people in charge.
- The renewal project will hold regular meetings once a week, providing frequent opportunities for communication and accumulating discussions.

Cover the entire process of BtoB website production from requirement definition to operation

The process from requirements to design, production, and operation in the website renewal is consistently corresponded.
I have been renewed the website, but I don't know what to start ... We will support such a person from the beginning to the end of the project.
It is also possible to request each phase at the spot.

Service correspondence area

Requirement definition
- I don't know how to start a specific renewal
- Renewal purpose and target image are ambiguous
- I want to understand the issues of websites seen from professionals
Create a requirement definition document that summarizes the requirements for the website renewal.
We will embody the purpose and goals in the renewal, what you want to do on the new website and the issues you want to solve.
By adding a budget and schedule, you can use it as an RFP (proposal request).
OutputRFP / requirement definition book
Design
- I want to proceed with the design based on a professional accompaniment
- I want to think with a professional about the appearance of the website to be
- I want to proceed while communicating well with in -house members
Monosus defines eight website design items.
We will design the skeleton of the website while along with that item.
A regular meeting will be held once a week. We will proceed with the design while accumulating discussions.
OutputWebsite design document
Production
- I want to make it public on the release date without any problems
- I want you to tell us about our tasks and deadlines
- I want you to lead the progress of the overall production
Create a schedule that clarifies the task, person in charge, and deadline.
While checking the schedule, the production will proceed without delay for the website release date.
Furthermore, quality assurance is also performed through checks by our specialized quality-control team.
OutputWebsite public
Operation
- I want to keep the website operation and grow the site together
- It would be helpful if you share the times on the website
- I want you to actively propose to improve the website
The results of the website are born from "operation".
Even after the website is released, we aim for further growth of the website by planning and expanding regular content.

Guidelines for exploring the designs that the BtoB website should be

We have established design guidelines with the aim of ensuring evidence-based design proposals and quality.

Logic
You can have logic and evidence for UI design that tends to be sensitive
Quality
In addition to ensuring the basic quality of UI design, it can be operated consistently
Originality
By improving the efficiency of production progress, you can focus on considering visual ideas and design tone.

Coverage and reporting activities to the web staff of BtoB companies

Since the team in 2012, the continuing BtoB company's coverage and reporting activities to the web staff have become the core of our services.

I asked the web staff of the BtoB company
Corporate website operation actual report 2023

Interview period
2022 September to December
Listed / Unlisted
Listed (100%) Unlisted (0%)
Number of interviewed companies
93 companies

Revenue scale

For details of the interview topics, please refer to the "Report table of contents".

Report table of contents

Works

Web & Digital

Our stance

Concept

We know the heat of BtoB.
That's why I want to create a website that conveys it.

As we have been interviewing since 2012, we witnessed many representatives talking about their products, services, and technology, and we have realized the depth and charm of BtoB. Ta. Contrary to the exciting feeling that there was such a wonderful company, the company's website does not convey the enthusiasm or charm of such employees at all.
I felt that this was very unreasonable, and I should be able to communicate more through the website.

What we make is a website that wears BtoB heat.
We will introduce the ideas we value when creating a website and how we approach our work.

Start with "Knowing Efforts"
We start working from knowing the company in charge. In fact, no matter how hard you try, you can't know everything, but if you neglect to know, you can't create a good website. We believe that everything will start with the effort to know.
Value the sense of unity as a team
The relationship between customers and us is the ordering party and the contractor. However, I don't think it is the instruction side or the side to make it. Customers and we are teams aiming for the same goal of the website release and the effects of it. By constructively discussing each other's thoughts, knowledge, and information, we believe that we can have a good website for the first time.
Can the person in charge feel attached to the website?
One of the elements of a good website that we believe to be important is whether the person in charge of the renewal can feel attached to the website they have created. To feel attached to it, in other words, whether they can like it.
It is of course important to have a theory that is correct from a marketing perspective, such as how something should be done in comparison to competitors. However, what is even more important is how to develop the website after it has been launched. This is because we believe that if it is not a website that people can feel attached to, there will be barriers to developing it.
Don't forget your original intentions
When renewing a website, there is one important thing you should think about first. "What is the purpose of this site?" "What do you want to achieve through the website?" This is the purpose, role, and goal.
Even if you think about it carefully at the beginning, the project period is long and busy. During that time, your initial thoughts and feelings tend to fade. I try to keep my original intentions in mind as I move forward with the project.
Balance between "thinking" and "creating"
For example, "thinking about what content to post" and then "creating the manuscript for that page."
Although it is a series of steps, "creating while thinking" is not always suitable. Many BtoB web managers proceed with renewals while working on other tasks. In other words, they are busy. When you get busy, you inevitably lose the ability to "think." We are conscious of progressing projects with a balance between the time and period of "thinking" and "creating."
If meetings aren't fun, you can't make a good website.
Meetings are a place to think and discuss. If you're gloomy and depressed, you won't come up with any good ideas and the discussion won't progress.
As a renewal project progresses, there will inevitably be difficult moments. You'll be overwhelmed with tasks, or you'll have to worry about coordinating things internally.
But you shouldn't give in to them. If it's not fun, you won't make a good website.
Long-term relationships and growth together
What we aim for in our relationships with customers is to maintain long-term relationships. And to grow websites together. We aim to build relationships that grow websites together and stimulate PR and marketing activities.